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--></style></head><body lang="EN-US" link="blue" vlink="purple"><div class="WordSection1"><table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="640" style="width:480.0pt"><tr><td width="480" valign="top" style="width:5.0in;padding:0in 0in .25in 0in"><p class="MsoNormal" style="line-height:21.0pt"><span style="font-size:18.0pt;font-family:"Georgia","serif";color:#545555">Plant for Pollinators Promotion Materials Available!</span></p><p class="MsoNormal" style="line-height:13.5pt"><span style="font-size:9.0pt;font-family:"Georgia","serif";color:#545555">Posted by:</span></p><p class="MsoNormal"><span style="font-size:10.5pt;font-family:"Georgia","serif";color:#545555"><a href="http://americanhort.theknowledgecenter.com/AmericanHortNews/index.cfm?view=author&aid=279&CFID=42049057&CFTOKEN=41200e54def9ab92-342EDA22-DC76-807A-672762DDCE8F43B5">Jennifer Gray</a></span></p></td><td style="border:none;padding:0in 0in 0in 0in" width="32"><p class="MsoNormal"> </p></td></tr><tr><td width="640" colspan="2" valign="top" style="width:480.0pt;padding:0in 0in 24.0pt 0in"><p class="MsoNormal" style="line-height:16.5pt"><span style="font-size:10.5pt;font-family:"Georgia","serif";color:#545555">Making shoppers feel good about their purchases has a powerful effect on buying decisions. Research shows that cause marketing not only catches the attention of shoppers, it encourages purchasing and turns customers into advocates for your business. An increasingly important cause for consumers in all demographics is pollinator health.<br><br>As part of our ongoing efforts to showcase the important role horticulture plays in pollinator health, Horticultural Research Institute has created a series of point-of-purchase (POP) materials encouraging the purchase and planting of plants that support pollinators. These pollinator POP materials can be an effective addition to industry retailers’ promotions toolkit, while simultaneously promoting an important and global cause.<br><br>The pollinator POP materials specifically lift up the message “Help Us Plant One Million Gardens” and point consumers to register their garden through the Million Pollinator Garden Challenge online map. These POP materials are available for print-on-demand through <a href="http://www.gardencentermarketing.com/page/Pollinator-Garden-Challenge-Signage" target="_blank">Garden Center Marketing</a>.<br><br>The <a href="http://millionpollinatorgardens.org/" target="_blank">Million Pollinator Garden Challenge</a> (MPGC) is a nationwide call to action to preserve and create gardens and landscapes that help revive the health of bees, butterflies, birds, bats, and other pollinators across America. We are encouraging millions of individuals, kids, and families to get outdoors and make a connection between flowering plants, pollinators, and the healthy food people eat.<br><br>The Million Pollinator Garden Challenge was launched by The National Pollinator Garden Network, an unprecedented collaboration of national, regional, conservation, and gardening groups to support the President’s Executive Strategy to “Promote the Health of Honey Bees and Other Pollinators.”</span></p></td></tr></table><p class="MsoNormal"> </p><p class="MsoNormal"> </p><p class="MsoNormal"><span style="font-size:10.0pt;font-family:"Arial","sans-serif";color:black">Laurie Davies Adams</span></p><p class="MsoNormal"><span style="font-size:10.0pt;font-family:"Arial","sans-serif";color:black">Executive Director</span></p><p class="MsoNormal"><span style="font-size:10.0pt;font-family:"Arial","sans-serif";color:black">Pollinator Partnership</span></p><p class="MsoNormal"><span style="font-size:10.0pt;font-family:"Arial","sans-serif";color:black">423 Washington Street, 5th Floor</span></p><p class="MsoNormal"><span style="font-size:10.0pt;font-family:"Arial","sans-serif";color:black">San Francisco, CA 94111</span></p><p class="MsoNormal"><span style="font-size:10.0pt;font-family:"Arial","sans-serif";color:black">e: </span><u><span style="font-size:10.0pt;font-family:"Arial","sans-serif";color:#0b2bb5"><a href="mailto:LDA@pollinator.org"><span style="color:blue">LDA@pollinator.org</span></a></span></u><span style="font-size:10.0pt;font-family:"Arial","sans-serif";color:#0b2bb5"> </span></p><p class="MsoNormal"><span style="font-size:10.0pt;font-family:"Arial","sans-serif"">w:<span style="color:#0b2bb5"> <a href="http://www.pollinator.org/"><span style="color:#0b2bb5">www.pollinator.org</span></a></span></span></p><p class="MsoNormal"><span style="font-size:10.0pt;font-family:"Arial","sans-serif";color:black">p: 415.362.1137</span></p><p class="MsoNormal"><a href="http://www.facebook.com/ThePollinatorPartnership"><span style="font-family:"Arial","sans-serif";color:#1155cc;text-decoration:none"><img border="0" width="40" height="40" id="Picture_x0020_1" src="cid:image001.jpg@01D17478.97467650" alt="cid:image001.jpg@01D15E89.826C9660"></span></a><a href="http://twitter.com/Pollinators"><span style="font-family:"Arial","sans-serif";color:#1155cc;text-decoration:none"><img border="0" width="40" height="40" id="Picture_x0020_2" src="cid:image002.jpg@01D17478.97467650" alt="cid:image002.jpg@01D15E89.826C9660"></span></a><a href="https://plus.google.com/u/0/+PollinatorOrg/about"><span style="font-family:"Arial","sans-serif";color:#1155cc;text-decoration:none"><img border="0" width="40" height="40" id="Picture_x0020_3" src="cid:image003.jpg@01D17478.97467650" alt="cid:image003.jpg@01D15E89.826C9660"></span></a><a href="http://www.youtube.com/user/PollinatorPartners"><span style="font-family:"Arial","sans-serif";color:#1155cc;text-decoration:none"><img border="0" width="40" height="40" id="Picture_x0020_4" src="cid:image004.jpg@01D17478.97467650" alt="cid:image004.jpg@01D15E89.826C9660"></span></a></p><p class="MsoNormal"><a href="http://pollinator.org/index.html"><span style="font-size:10.0pt;font-family:"Arial","sans-serif";color:#1155cc;text-decoration:none"><img border="0" width="117" height="52" id="Picture_x0020_5" src="cid:image005.jpg@01D17478.97467650" alt="cid:image005.jpg@01D15E89.826C9660"></span></a><a href="http://pollinator.org/million-pollinator-garden-challenge.htm"><span style="font-size:10.0pt;font-family:"Arial","sans-serif";color:#1155cc;text-decoration:none"><img border="0" width="60" height="60" id="Picture_x0020_6" src="cid:image006.jpg@01D17478.97467650" alt="cid:image006.jpg@01D15E89.826C9660"></span></a></p><p class="MsoNormal"> </p></div></body></html>