[Pollinator] Fwd: Secretary Jewell Announces $1 Million Private Funding Commitment to Adva...

Wed Jan 8 11:58:57 PST 2014

____________________________________
 From: oiea at ios.doi.gov
Sent: 1/8/2014 10:31:25 A.M. Pacific Standard  Time
Subj: Secretary Jewell Announces $1 Million Private Funding Commitment  to 
Advance Youth & Conservation Initiative

This morning at the FDR Memorial, Secretary Jewell  announced a 
public-private partnership with American Eagle Outfitters, who  made an historic $1 
million commitment to support the initiative to better  connect the next 
generation to America's great outdoors.  This is the  first pledge toward 
Secretary Jewell’s target of raising $20 million from  private partners by 2017 to 
support the _21st Century Conservation Service Corps_ 
(http://links.govdelivery.com/track?type=click&enid=ZWFzPTEmbWFpbGluZ2lkPTIwMTQwMTA4LjI3MjQzMDUxJm1l
c3NhZ2VpZD1NREItUFJELUJVTC0yMDE0MDEwOC4yNzI0MzA1MSZkYXRhYmFzZWlkPTEwMDEmc2Vy
aWFsPTE2ODMxODAxJmVtYWlsaWQ9dGVycmlfam9obnNvbkBpb3MuZG9pLmdvdiZ1c2VyaWQ9dGVy
cmlfam9obnNvbkBpb3MuZG9pLmdvdiZmbD0mZXh0cmE9TXVsdGl2YXJpYXRlSWQ9JiYm&&&100&&
&http://21csc.org/)  (21CSC), as  outlined in her _speech_ 
(http://links.govdelivery.com/track?type=click&enid=ZWFzPTEmbWFpbGluZ2lkPTIwMTQwMTA3LjI3MTcxN
TYxJm1lc3NhZ2VpZD1NREItUFJELUJVTC0yMDE0MDEwNy4yNzE3MTU2MSZkYXRhYmFzZWlkPTEwM
DEmc2VyaWFsPTE2ODI5ODEwJmVtYWlsaWQ9dGVycmlfam9obnNvbkBpb3MuZG9pLmdvdiZ1c2Vya
WQ9dGVycmlfam9obnNvbkBpb3MuZG9pLmdvdiZmbD0mZXh0cmE9TXVsdGl2YXJpYXRlSWQ9JiYm&
&&100&&&http://press.org/news-multimedia/videos/npc-luncheon-sally-jewell)  
at the National Press Club this past October.  

Thank you.

Terri

Terri Johnson  
Acting Director, Office of  Intergovernmental & External Affairs
Office of the  Secretary, U.S.  Department of the Interior
202-208-7513  | _terri_johnson at ios.doi.gov_ 
(mailto:terri_johnson at ios.doi.gov) 

Date: January 8,  2014
Contacts: Jessica Kershaw (DOI),  202-208-6416

Secretary  Jewell Announces $1 Million Private Funding Commitment to 
Advance Youth &  Conservation Initiative
American Eagle  Outfitters, Inc. is First Company to Pledge to Newest 
Public-Private  Partnership to Develop Next Generation of Outdoor Stewards
WASHINGTON,  D.C. – As part of an ambitious initiative to engage and employ 
 the next generation through America’s great outdoors, Secretary of the  
Interior Sally Jewell today announced a public-private partnership with  
American Eagle Outfitters, Inc. that will help reach Interior’s goal of  
providing 100,000 work and training opportunities to young people and veterans  on 
public lands.

American Eagle  Outfitters, Inc. (AEO) announced an historic $1 million 
commitment to develop  the next generation of outdoor stewards. The funding 
commitment is the first  in AEO’s philanthropic history and is also the first 
pledge toward Jewell’s  target of raising $20 million from private partners 
by 2017 to support  the _21st Century Conservation Service  Corps_ 
(http://links.govdelivery.com/track?type=click&enid=ZWFzPTEmbWFpbGluZ2lkPTIwMTQwMTA4LjI
3MjQzMDUxJm1lc3NhZ2VpZD1NREItUFJELUJVTC0yMDE0MDEwOC4yNzI0MzA1MSZkYXRhYmFzZWl
kPTEwMDEmc2VyaWFsPTE2ODMxODAxJmVtYWlsaWQ9dGVycmlfam9obnNvbkBpb3MuZG9pLmdvdiZ
1c2VyaWQ9dGVycmlfam9obnNvbkBpb3MuZG9pLmdvdiZmbD0mZXh0cmE9TXVsdGl2YXJpYXRlSWQ
9JiYm&&&100&&&http://21csc.org/)  (21CSC). 

The 21CSC,  launched by the Obama Administration as part of the America’s 
Great Outdoors  program, is a national collaborative effort to put America’s 
youth and  veterans to work protecting, restoring, and enhancing America’s 
natural and  cultural resources. 

Jewell made the  announcement today at the Franklin Delano Roosevelt 
Memorial in Washington,  D.C., in recognition of the Civilian Conservation Corps 
that President  Roosevelt created over 80 years ago.

“What we’re  doing today embodies the spirit of President Roosevelt’s CCC –
 coming together  to put young people and veterans to work on our public 
lands which will  instill a lifelong conservation ethic that not only benefits 
them, but our  public lands and our country,” said Secretary Jewell. “
American Eagle  Outfitters has a long history of philanthropy, conservation and 
volunteerism  and I applaud them for this unprecedented commitment to the 
youth initiative.  This lays a strong foundation toward reaching our goal to 
provide positive  experiences for young people and veterans on our public 
lands that offer both  employment and meaningful connections to the outdoors.”

The $1 million  dollars will directly support non-profit corps programs 
that provide work and  training experience to young people and veterans on 
Interior’s public lands,  such as the Student Conservation Association.

“American Eagle  Outfitters is proud to support the conservation of public 
lands through  America's youth,” said Helga Ying, Vice President of External 
Engagement and  Social Responsibility, American Eagle Outfitters, Inc. “
This public-private  partnership is one close to our customers' hearts and 
directly reinforces our  company's community engagement principles. Through this 
initiative, we are  able to provide opportunities for students to work 
together to protect our  planet and improve our country through a deeper 
connection to nature, civic  engagement and community development.”

Already an initial group of  nearly _100 organizations_ 
(http://links.govdelivery.com/track?type=click&enid=ZWFzPTEmbWFpbGluZ2lkPTIwMTQwMTA4LjI3MjQzMDUx
Jm1lc3NhZ2VpZD1NREItUFJELUJVTC0yMDE0MDEwOC4yNzI0MzA1MSZkYXRhYmFzZWlkPTEwMDEm
c2VyaWFsPTE2ODMxODAxJmVtYWlsaWQ9dGVycmlfam9obnNvbkBpb3MuZG9pLmdvdiZ1c2VyaWQ9
dGVycmlfam9obnNvbkBpb3MuZG9pLmdvdiZmbD0mZXh0cmE9TXVsdGl2YXJpYXRlSWQ9JiYm&&&1
01&&&http://www.doi.gov/news/blog/engaging-the-next-generation-with-the-help
-of-our-partners-in-conservation.cfm)  have been approved as partner  
organizations to stand up the 21CSC and provide work opportunities through  
supervised crews or small teams. In the coming months, the 21CSC National  
Council, made up of _eight federal departments and agencies_ 
(http://links.govdelivery.com/track?type=click&enid=ZWFzPTEmbWFpbGluZ2lkPTIwMTQwMTA4LjI3MjQzMDUxJm
1lc3NhZ2VpZD1NREItUFJELUJVTC0yMDE0MDEwOC4yNzI0MzA1MSZkYXRhYmFzZWlkPTEwMDEmc2
VyaWFsPTE2ODMxODAxJmVtYWlsaWQ9dGVycmlfam9obnNvbkBpb3MuZG9pLmdvdiZ1c2VyaWQ9dG
Vycmlfam9obnNvbkBpb3MuZG9pLmdvdiZmbD0mZXh0cmE9TXVsdGl2YXJpYXRlSWQ9JiYm&&&102
&&&http://www.doi.gov/news/pressreleases/federal-agencies-announce-national-
council-to-build-21st-century-conservation-corps.cfm)  including the  
Departments of Agriculture and Interior, will focus on recruiting additional  
member organizations.

“Partners like  American Eagle Outfitters' are critical to the 
Administration's efforts to  conserve our public lands and to connect a new generation 
of Americans to the  great outdoors,” said Tom Vilsack, Secretary of the 
Department of Agriculture.  “We are grateful for this contribution to the 21CSC 
initiative, and look  forward to continuing to build public and private 
sector support to grow this  initiative and engage more young people and 
veterans in important conservation  work.”

Jewell first  outlined her youth initiative in a _speech_ 
(http://links.govdelivery.com/track?type=click&enid=ZWFzPTEmbWFpbGluZ2lkPTIwMTQwMTA4LjI3MjQzMD
UxJm1lc3NhZ2VpZD1NREItUFJELUJVTC0yMDE0MDEwOC4yNzI0MzA1MSZkYXRhYmFzZWlkPTEwMD
Emc2VyaWFsPTE2ODMxODAxJmVtYWlsaWQ9
dGVycmlfam9obnNvbkBpb3MuZG9pLmdvdiZ1c2VyaWQ9dGVycmlfam9obnNvbkBpb3MuZG9pLmdvdiZmbD0mZXh0cmE9TXVsdGl2YXJpYXRlSWQ9JiYm&&
&103&&&http://www.doi.gov/news/pressreleases/secretary-jewell-offers-vision-
for-conservation-balanced-development-youth-engagement-in-national-press-clu
b-speech.cfm)  at the National Press Club in October where she  emphasized 
the need to bridge the growing disconnect between young people and  the 
great outdoors. The goals of  Interior’s youth initiative for the next four 
years  include:

Play: Interior  will develop or enhance outdoor recreation partnerships in 
a total of 50  cities over the next four years to create new, systemic 
opportunities for  outdoor play for more than 10 million young people.

Learn: Provide  educational opportunities to at least 10 million of the 
nation’s K-12 student  population annually. In addition to welcoming students 
into nature’s  classroom, we are developing and strengthening new online 
education resources,  to reach more students.

Serve: Engage  1 million volunteers annually on public lands, effectively 
tripling the  numbers we have now. We know that many more people are 
interested in  volunteering at national parks, wildlife refuges and public lands, 
but there  are often insufficient staff resources to coordinate them. In order 
to achieve  the volunteer goal, we will place a renewed emphasis on 
volunteer coordination  and management.

Work: To  develop the next generation of lifelong conservation stewards and 
ensure our  own skilled and diverse workforce pipeline, Interior will 
provide 100,000 work  & training opportunities to young people within our bureaus 
and through  public-private partnerships.  As part of this effort, we aim 
to raise an  additional $20 million to support the youth work and training  
opportunities.

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